According to the 2020 research report from Common Sense Media, most of the videos kids watch are primarily entertainment, not educational content. The "Learning" section includes access to education-focused clips from sources including Khan Academy, PBS Kids, and TED-Ed, and the "Explore" section features a sprawling range of user-created content, toy-related videos (including many "unboxing" clips), and a more random array of kid-friendly content, as well as channels created by brands such as McDonald's.
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"Shows" features clips and full episodes of popular children's programming (like Winnie the Pooh and Thomas and Friends) "Music" clips include classic and contemporary kids' songs. Since there are regular updates, the channels and videos are subject to change. One of the best features of YouTube Kids is the timer, which lets you set a limit (up to an hour) for your kids to play on the app. YouTube Kids allows you to create individual user profiles for each of your kids, so they can each log in and watch videos geared toward their age. It's designed for kids preschool age to age 12 and is available as an app and a website.
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YouTube Kids is a kid-targeted version of YouTube that features curated, ad-supported TV shows, music, educational videos, and user-created content. What are the alternatives to YouTube Kids? What can I do if my kid sees disturbing content? What is YouTube doing to make the app safer for kids? Why does YouTube Kids have disturbing videos? How do I set content filters on YouTube Kids? How do I set parental controls and profiles on YouTube Kids? (Also be sure to check out our 2020 research on how ads, toys, and games dominate kids' YouTube viewing.)
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Read Common Sense Media's full review of YouTube Kids, and learn more about how it works and how to use it safely (if at all) with answers to parents most frequently asked questions below. Kids can roam through a vast menu of YouTube videos geared toward their age group by swiping left and right, or they can view channels through the categories at the top of the screen. With its whimsical visuals, silly sound effects, and picture-based navigation, YouTube Kids is fun and friendly - and doesn't look at all like its parent site. So is YouTube Kids right for kids - or not? And while YouTube Kids offers a colorful, easy-to-navigate environment, a wide range of high-quality videos, parental controls, and fun features for kids, it's been dogged by concerns over its advertising, branded content, and inappropriate clips slipping through the curation process.
So many kids love watching videos on YouTube, it seemed like a slam dunk for Google to create a special app specifically for the online video service's youngest fans.
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